International Business Travel - Dos and Don'ts

My first business meeting in a country where Englishbecause it's too hard for your hosts to think of the
was not the native tongue was in Germany. I wasright words to say in English. A helper who knows
terribly nervous. I didn't know German, and no onethe language will pick up on this nuance and take the
was with me that could speak it. I fell all over myselftime to get everything on the table and make sure
trying to make apologies for speaking in English andyou understand.
not knowing their language. They brushed it off as no- Do speak slowly. You need to slow it down and
big deal. It turns out that English is widely accepted inpause frequently so that your hosts have time to
Germany as the language of business and mosttranslate in their heads. This way of speaking will feel
Germans are taught it as a second languageunnatural, but if you don't do it they will either stop
throughout their early school years.you repeatedly so that they can catch up, or they'll
So began my journey into the new world ofgive up altogether and tune you out.
international business travel. I made many mistakes- Don't cram too much into a meeting agenda. You
along the way, but eventually I was able to makeneed to cut your expectations in half at least. It
these trips and hold business meetings routinelytakes twice as long to exchange ideas when there
without all the drama. I'll spare you the learning curveare translations going on.
and share these international business travel Dos and- Don't be an ugly American. Keep the mindset at all
Don'ts with you:times that you are a guest and that their time and
- Do use the buddy system. It's very important tocompany is a gift to you. Try to learn a few phrases
have someone with you when you travelof their language for little things like, "thank you",
internationally. Making your way in an unfamiliar"pleased to meet you", "good morning", and "good
country can be bewildering and is more work thanbye". Show an interest in their culture and history,
you realize. It usually takes two sets of eyes andand be respectful of their traditions and past.
ears to do things that you would normally do on- Do be prepared for culture shock. Total immersion
autopilot when you're at home.in another culture will take it's toll on you. Between
- Do find local help. If you can have someone meetthis and the jet lag your mental energy will run out
you at the airport, get you settled at the hotel, helpand you will crash hard the first couple nights. Don't
you with logistics, and join you for your meetings,be surprised if you are dying for a cheeseburger and
then don't pass up the opportunity. It simplifies thingsall you want to do at night is hide in your room. But
greatly. And even though English is the language ofresist these urges and get out and see the world.
business, don't take it for granted. There areYour chances to do this are few and far between,
important points that will be missed in a meeting justand the memories will last you a lifetime.