National Level E-Commerce Strategies For Developing Nations and Emerging Economies

I wrote an article before trying to mention threethese nations to prepare Internet content with their
major national level strategies in which I think theown language. It is also another effective strategy in
developing nations and emerging economies shouldorder to promote E-commerce in the nations.
follow in order to get the benefits of E-commerce;3. Gender issues - giving equal access
which are Raising awareness about the benefits ofIn many countries, women make up the majority of
E-commerce among their societies, Applyingthe rural population, which is often marginalized in
Electronic ways of doing business for theirterms of telecommunications infrastructure, education
enterprises, whether small medium or largeand training.
businesses, and Making governments play the leadingUnited Nations Conference on Trade and
role in the advancement and application ofDevelopment, E-COMMERCE AND DEVELOPMENT
E-commerce such as through applying E-governmentREPORT 2003
technologies. In this article I would try to add otherMost developing countries and emerging economies
major strategies which I think should be given priority.lock half of their E-commerce capacity behind doors.
1. E-commerce Policy makingIf all E-commerce opportunities are given with equal
Driving E-commerce policy is among the majoraccess for women, changes could be doubled. Thus,
strategies that developing nations and emergingthese nations should be sensitive on gender issues.
markets should focus. No E-commerce transactionEqual access for education and infrastructure should
can be done without a policy. Policies could bebe granted if they want real change.
country specific with the current conditions of the4. E-commerce Infrastructure
nation. However, nations can take lessons from eachTelecommunications, banking, Hardware and
other.Software are among the major infrastructures
2. Use of Local languageE-commerce needs to run. Unfortunately, the high
Lack of local language Internet content is one of thecost of Internet, hardware and software are
obstacles E-commerce is facing in the developingobstacles that limit E-commerce activities in the
nations. English is the most widely used language overdeveloping world. Infrastructures are primary for the
the Internet. There is a high need of content byestablishment of E-commerce. Thus, these nations
other languages especially those from the developingshould set strategies to eliminate this problem.
world. Thus it is very important for the societies of